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Greeting

Hello, I am the owner of the Yeonnam-dong Alley Playground.

Looking back at the memories of the 1980s, every neighborhood was filled with the scent of people.
It was a time when people formed alley communities beyond their own families and shared affection with neighbors.
People shared food, and children played in the alleys.
Adults would gather over a glass of soju, sharing their struggles and
comforting each other, gaining strength from these moments. The phrase 'Raising children in the alleys' truly applied then.

As industrialization rapidly progressed, cities transformed from community-centered single houses to apartment complexes.
The concept of 'us' gradually changed to 'my family only', focusing more on 'me-centered' lifestyles.
The concept of networking has replaced the role of true friendships.
These social changes have unknowingly led to feelings of loneliness, bringing back old memories.

The nostalgia called 'Retro' is not just about longing for the past, but about adding value and meaning to the present.
For the older generation, it evokes fond memories and nostalgia with 'Retro vibes',
while for the younger generation, it provides new experiences with 'Newtro vibes'.
How about taking a trip to "Yeonnam-dong Alley Playground," filled with nostalgia and emotional charm?

K-Culture

TOUR

Yeonnam-dong is popular for its trendy cafes, restaurants, and various K-culture-related
shops. K-culture tours can be arranged to explore
different attractions in Yeonnam-dong.

  • K-Culture Cafe Visit

    Yeonnam-dong has K-culture themed cafes where you can enjoy K-culture themed drinks and desserts.

  • Photo Spots

    There are many photo spots around Yeonnam-dong. The tour may include stops at popular social media photo locations.

  • Merchandise Shopping

    Yeonnam-dong features small shops selling K-culture related merchandise and fan art, ideal for K-POP fans to buy souvenirs.

  • Kkirikkirigil

    'Kkirikkirigil' was created to provide a safe walking environment and to revitalize alley businesses.
    The name implies 'walking together' as friends or family.
    It offers a pleasant walking experience and access to surrounding shops.

  • Mirogil

    As more shops opened in Yeonnam-dong alleys, visitors found it challenging to locate them.
    The complex alleys started being called 'Maze Road',
    and the name stuck naturally.